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| MICE
China 杂志 |
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| 北京蔼瑞公共关系有限公司在全球旅游市场的沟通方面有着独到而深刻的见解，可根据客户的具体要求为客户量身打造个性化服务。 |
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寄语
On behalf of M.I.C.E., Outbound and
Domestic Service, China Travel Service Head Office, we would
like to congratulate you for the launch of your first issue.
We are glad to have the first MICE medium in China.
Today with the global economic integration, there are more and
more business activities such as meetings, exhibitions and business
trips. MICE and MICE economy emerge, as an increasing number
of professional convention organizers are engaged in an integrated
service of offering information about destinations, itinerary
arrangements and planning and organizing of business events.
Many business firms believe that MICE not only can effectively
motivate their employees, but also is a new way of enhancing
public awareness of their own firms. So many companies hold
their own product launches while organizing incentive tours
so as to maximize the effect of market publicity.
Unlike regular tours, MICE travel has its own features that
need to be handled in professional hands. As tourism is developing
rapidly in China, incentive tourism will become a new economic
growth area in China's tourism market.
Established in 1949, the year in which the People's Republic
of China was founded, China Travel Service Head Office is first
tour operator in China and also one of China's largest tour
operators. In over half century development, CTS has established
a service network across China and in major cities around the
world.
In 1996, China Travel Service Head Office established the MICE
Department, first in China, specializing in the planning and
organizing of MICE events as well as arranging for post-meeting
tours. Today, China Travel Service Head Office boasts a team
of qualified MICE staff members who are dynamic, well experienced,
highly devoted and cooperative. CTSHO is equipped with up-to-date
know-how about MICE products and MICE expertise and are capable
of coping with emergencies. The creativity and exceptional abilities
of our MICE team will be able to help demonstrate fully your
corporate culture and company philosophy.
China Travel Service will offer you professional and personalized
MICE solution.
Let's work together toward a much brighter future of China's
MICE market.
Jiang Wei
Vice General Manager
M.I.C.E., Outbound and Domestic Service
China Travel Service Head Office
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Arch International Media Limited © MICECHINA.COM,2005-2006.
All rights reserved. 京ICP备05075426号
Address:
Room 1502, B Building, Yuanyang Xin Gan Xian, No.66 Xiaguangli, Chaoyang
District, Beijing 100027
Tel:
(8610) 84466451/2/3; Fax: (8610) 84466453; Email:news@micechina.com |
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