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The Venetian Macao to Sponsor the NBA All-Star 2007 Broadcast in China
Las Vegas Sands Corp. (NYSE:LVS) and the NBA announced today that The Venetian Macao Resort Hotel will be the presenting sponsor of the All-Star Game telecast on China Central Television (CCTV), China’s national television station. For the second consecutive year, the NBA and CCTV will produce a customized feed of the All-Star Game for fans in China that will air live Monday, February 19th at 9:00AM on CCTV 5.
“Partnering with the NBA and CCTV is a great opportunity for us to bring more of this exciting professional sport to China,” said William P. Weidner, president and chief operating officer of Las Vegas Sands Corp. “With the opening of our 15,000-seat arena at The Venetian Macao later this year, we will undertake an ambitious effort to bring an array of professional sports, world-class entertainment, and international prominence to Macao and the entire region.”